
Traveling abroad offers incredible opportunities for adventure, cultural immersion, and unforgettable memories. However, it also comes with risks, particularly for tourists who unintentionally make themselves easy targets for theft or scams. According to Steve Lazarus, a retired FBI agent and U.S. Air Force veteran, one of the biggest mistakes American travelers make is failing to dress appropriately for their destination. In a popular TikTok video, Lazarus outlined habits that cause U.S. tourists to stand out, with clothing choices ranking at the top of the list.
This advice isn’t about sacrificing comfort or personal style. It’s about practical awareness that can significantly reduce your visibility as a potential victim. By researching local fashion norms and making thoughtful wardrobe adjustments, travelers can blend in better, move more confidently, and focus on enjoying their trip rather than constantly watching their backs.
Understanding the Risks of Standing Out
In many popular tourist destinations across Europe, Asia, South America, and beyond, pickpocketing and petty theft thrive in crowded areas like metro stations, markets, landmarks, and public transportation. Thieves are skilled at spotting outsiders who appear distracted, loaded with valuables, or unfamiliar with their surroundings.
Loud American-style casual wear often broadcasts your visitor status. Items like graphic T-shirts featuring U.S. sports teams, bright neon athletic shoes, or full athleisure outfits signal that you might be carrying cash, passports, phones, or credit cards — and that you may not be as street-smart in that environment. Lazarus stresses that this isn’t about paranoia but about reducing unnecessary risks through simple preparation.
Many travelers underestimate how much their appearance influences how others perceive them. Locals in cities like Paris, Rome, Tokyo, or Barcelona tend to favor more polished, understated looks even for everyday activities. Dressing in a way that aligns with these norms helps you integrate seamlessly and avoid becoming a focal point.
Key Clothing Mistakes and Practical Alternatives
Lazarus’s primary recommendation is straightforward: “Take the time to research how the locals dress, and pack accordingly.” Here’s a detailed breakdown of common pitfalls and smarter swaps:
1. Graphic Tees and Logo-Heavy Shirts
Bold prints, sports logos, or designer branding are common in the U.S. but rare in many international settings as daily wear. They immediately mark you as a tourist.
Solution: Opt for simple, solid-colored basics such as V-neck tank tops or plain tees in neutral tones. These pieces are versatile, easy to layer, and allow you to create multiple outfits from a small packing list. They provide comfort during long days of walking while helping you fade into the background.
2. Chunky or Flashy Running Shoes
Oversized, brightly colored athletic sneakers scream “tourist on a mission to walk 20,000 steps.” While essential for comfort, they can draw attention in urban environments.
Solution: Choose low-profile sneakers with clean, retro-inspired designs. Models like Onitsuka Tiger styles offer good support without the bulky look. Reserve your high-performance shoes for dedicated hiking days and switch to sleeker options for city exploration.
3. Athleisure as Everyday Wear (Leggings, Tracksuits)
Leggings, hoodies, and matching workout sets are staples in American casual culture but are often reserved for the gym elsewhere.
Solution: Invest in comfortable trousers or wide-leg palazzo pants made from stretchy, breathable fabrics. These mimic the feel of activewear but feature tailored details like pockets and zippers. Breezy linen matching sets provide a polished yet relaxed alternative for warmer climates.
4. Obvious Anti-Theft Gear
Dedicated travel backpacks with visible locks or bulky fanny packs can ironically highlight that you’re carrying important items.
Solution: Select discreet options like a stylish crescent crossbody bag with hidden RFID-blocking technology and anti-pickpocket zipper clips. These look like regular fashion accessories while offering real protection.
5. Ill-Fitting or Vacation-Specific Clothing
Extremely baggy sweats, cropped tops, or loud tropical prints and cheap flip-flops purchased just for the trip stand out.
Solution: Choose flowy button-down shirt dresses or crochet cover-ups that work for both beach and city. Pair them with quality leather sandals or supportive slides that blend with your outfits. Focus on versatile, roomy-but-tailored pieces made from breathable materials like cotton or linen.
These swaps don’t require a complete wardrobe overhaul. Many recommended items are affordable, packable, and suitable for Amazon Prime Day deals or similar sales, making them accessible for budget-conscious travelers.
Broader Travel Safety Strategies
Dressing to blend in is just one piece of the puzzle. Combine it with these proven tactics for a more secure trip:
- Research Your Destination Thoroughly: Beyond fashion, learn local customs, common scams, and high-risk areas. Apps, recent traveler forums, and official travel advisories provide valuable insights.
- Secure Your Valuables: Use money belts or hidden pockets for passports and cards. Enable phone tracking and avoid carrying all your cash in one place.
- Stay Situationally Aware: Avoid getting lost in your phone while walking. Keep bags zipped and in front of you in crowds. Travel in groups when possible, especially at night.
- Pack Light and Smart: Overpacking leads to fatigue and makes you more vulnerable. A carry-on-only approach encourages minimalist, versatile clothing choices.
- Cultural Sensitivity: Observing and mirroring local pacing and etiquette — such as quieter conversations or different meal times — enhances blending in.
For families or solo travelers, additional precautions like sharing itineraries with loved ones and using hotel safes add layers of protection.
Why This Advice Resonates with Experienced Travelers
Lazarus draws from decades of law enforcement experience, where recognizing patterns of vulnerability was key. His message aligns with advice from other security experts and frequent travelers who note that Europeans and locals in high-tourism areas often dress more intentionally. Even small changes can shift perceptions and reduce hassle.
Travelers who have been pickpocketed frequently report wishing they had blended in more. Stories from Rome’s crowded streets or Barcelona’s metro highlight how quickly opportunists act. On the positive side, dressing thoughtfully often leads to friendlier interactions with locals, as you appear more approachable and respectful.
Practical Packing Tips for Any Trip
To implement this effectively:
- Check weather and cultural photos for your destinations a few weeks in advance.
- Build a capsule wardrobe around 3-4 neutral colors.
- Prioritize multi-use items that transition from day to evening.
- Test outfits at home for comfort during extended walking.
- Include a light scarf or jacket for coverage and versatility in conservative areas.
For Indian travelers or those from other countries adapting similar advice, focus on modest, breathable fabrics that respect local norms while maintaining comfort in varying climates.
Travel Smarter, Not Harder
The #1 mistake American tourists (and many international visitors) make isn’t a lack of planning or enthusiasm — it’s underestimating how everyday choices like clothing affect safety. By heeding Steve Lazarus’s FBI-honed insights, you can minimize risks without diminishing the joy of exploration.
Next time you pack for an international adventure, take a few extra minutes to consider your outfits through the lens of blending in. You’ll likely enjoy a smoother, more immersive experience — and return home with stories of discovery rather than close calls. Safe travels depend on preparation, awareness, and respect for your surroundings. Dress the part, stay alert, and make the most of every journey.